Facebook takes job hunting to a new level

12.05.2012


Facebook takes job hunting to a new level
Facebook takes job hunting to a new level

Facebook, which along with LinkedIn and Twitter revolutionized the way people seek employment, has kicked its status as the go-to website for job searchers up yet another notch, distancing itself from second-place LinkedIn, Wired reports.

According to the news source, Facebook launched its Social Jobs app last month, which was the brainchild of a partnership between the social media site and the U.S. Department of Labor, the National Association of Colleges and Employers, DirectEmployers Association, and the National Association of State Workforce Agencies.

The app is a form of aggregate site that draws information from other job boards like BranchOut, DirectEmployers Association, Jobvite and others, allowing Facebook users - and Facebook users only - to scour through 1.7 million job openings. There is even a ticker at the top of the screen that tells you in real time how many jobs are available.

According to the media outlet, this is likely Facebook's push to become more useful for professional purposes, and an attempt to shed its reputation as a casual, friendly environment akin to the-coming-back-from-the-dead Myspace. A more professional environment could be good for Facebook and its users, considering there have been reports of people losing their jobs over status updates.

LinkedIn established itself as a place of business from the get-go, as opposed to Facebook, which has been trying to tread lightly on the boundary between professional and fun. However, through its partnership with the DOL, the site could soon become an even better destination for both job seekers and recruiters with a staffing company.

A survey from the National Association of Colleges and Employers showed that 50 percent of employers use Facebook as a part of their hiring process, and more than half say it will continue to grow in popularity.

The program has gained the support of several prominent government officials, who say social media could be crucial for helping Americans find jobs.

"Nearly a year ago, the U.S. Department of Labor joined the Social Jobs Partnership to explore better ways to connect people with job information through social media. Today, we're taking an important next step with the announcement of this valuable new application," U.S. Secretary of Labor Hilda Solis wrote. "Through the expertise of our partners and the foundation of an industry-supported open source job posting schema, the Social Jobs Partnership is helping get America back to work."

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